✉️ Lavender in HubSpot’s Email Tools
Lavender works directly inside HubSpot, giving you access to:
Email Coach
Personalization Assistant
Frameworks + ChatGPT
Template editing
You can use Lavender when:
Composing emails on contact records
Creating or editing sequences
Working with HubSpot templates
Emails sent in HubSpot will be added to your Lavender analytics and emails sent within HubSpot are added to your prospect's contact record.
⚠️ Lavender does not appear in HubSpot’s email marketing tools.
🔧 How to Set It Up
Make sure your Lavender login email matches your HubSpot login email
Confirm you’re on a Pro or Teams plan
→ Not sure? You can check your plan here.→ Need to upgrade? This help article will walk you through it!
→ New to Lavender? You can try this on our 7-day Pro trial
✨ That’s it! Lavender will automatically appear inside HubSpot’s email tools.
🔄 Lavender + HubSpot CRM Integration
Want to bring HubSpot CRM data directly into the Lavender sidebar while you write? This integration lets you surface:
CRM notes
Contact/company stages
Activity history
Key deal insights
How to Connect HubSpot CRM to Lavender
Go to your Lavender Dashboard
Click Settings > Integrations
Under CRM Integrations, select “Connect to HubSpot”
Authorize access by signing into your HubSpot account
Return to your Lavender Dashboard and confirm the integration shows “Disconnect from HubSpot”
🧠 How to Use CRM Insights in Emails
Add the recipient's email in a new draft
Open the Personalization Assistant
Click the HubSpot tab
View contact notes, current deal stage, company info, and more — all without leaving your inbox
🛠️ Troubleshooting
Lavender not showing in HubSpot’s email tools?
In Lavender:
Go to your Dashboard → Check that your email client is connected
Google users should see “Disconnect from Google”
Outlook users should see “Disconnect from Outlook”
If it says “Connect to...”, link your email now.
In HubSpot:
Go to Profile & Preferences > General > Email
Make sure your email is connected and enabled
CRM data not showing in Lavender?
In Lavender:
Go to Dashboard → Settings > Integrations
If you see “Connect to HubSpot”, the CRM isn’t connected
Click to Connect to get that connection going
In HubSpot:
Go to Settings > Integrations
Uninstall Lavender, then re-authorize from the Lavender Dashboard
💬 Still Need Help?
No stress — we’re here for you.
Email us at [email protected] and we’ll get you up and running.