Sending an Email with Lavender

Now that you know how Lavender works, let's send your first email.

Meagan Glenn avatar
Written by Meagan Glenn
Updated this week

Ready to write your first email? đŸ’Ș

If you’re reading this, it’s likely because you’re ready to have Lavender help you write better emails in less time AND get more replies. 💟 Yay!

Set yourself up for success with Lavender

Before you get started, you’ll want to make sure you’ve got the following checked off your Lavender set-up list:

What's next?

Now that you’ve completed your initial setup of Lavender, you can start writing your first email -- and use Lavender to improve it!

So you can see Lavender in action, we’ve included an example email in
 pretty poor shape.

  • First, open your inbox and start a new draft email.

  • Next, plug in the following email text.

Using Lavender's suggestions, see if you can get to an A!

Hi {name},

We are opening the waitlist for the Labs program today.

To be one of the first to try out new features, go to labs.trylavender.com and join us in the lab.

Lavender helps sales teams write more effective emails. It helps double replies, book more meetings and close more deals.

For decades marketers and sales managers have been sending out emails but never really knew how they were performing. Some used old email marketing strategies but had little success. Lavender is an email service that gives you insights into what's working and what isn't so you can write more effective emails that get results.

Join today to get early access to new features:

Congratulations! You just edited your first email using Lavender. 🎉
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Once you've finished editing, please send it to us at [email protected]. We'd love to see your finished product. 😎

Here are a few more tips and tricks to get the most out of Lavender:

Rely on your Email Coach for suggestions

In this image of Lavender in Gmail, you can see that the Email Coach is pinned open, and long sentences are highlighted under the “Needs Work” section. In the email body, any sentence that Lavender deems too lengthy is highlighted to make it easier to see.

Try clicking on each long sentence to see what Lavender suggests as an alternative.

Each item under “Needs Work” will highlight a different section of the email or provide a suggestion.

Have multiple suggestions under "Needs Work"? Use Apply All Fixes to change them all - at once!

When clicking on “Apply All Fixes,” Lavender will work to generate a suggested copy that considers all of the areas highlighted under “Needs Work.”

You’ll see the leaves open and close while it works on generating the copy. Once it’s ready, it will look something like this:

Click “Replace,” and the entire email body copy will change to what Lavender has suggested:

Now you can review the copy for clarity and understanding, and it’s ready to send! 🎉

Use your Mobile Editor

Did you know that 81% of emails are read on mobile devices? (Yes, it’s true!) đŸ€Ż

Optimizing your email to be read on a mobile device increases your chances of the recipient replying.

You can use Lavender’s Mobile Editor to see what your email would look like when read on a Mobile Device. Selecting the “Show Formatting Issues” button at the bottom will highlight the part of the email that needs editing specifically for mobile optimization.

💡 Tip: want to see what the email would look like on a mobile device using dark mode? Click the moon icon. How about if the email is read on a smartwatch? Click the watch icon!

Finally - remember to have fun!


Want more insight into the science behind writing better emails?

Check out these recent articles from our blog:

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