What do you want?

In school you were taught to write in a specific way, lay out your introduction, support your ideas, and end with a conclusion.

That formula is backwards for email.

What do you need? Your email is likely a to do list item for the other person. Make it easier on your reader.

Get to the point quickly, so your reader understands:

  • What’s needed of them

  • What they need to know in order to make a decision.

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