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How to Preview and Launch a Campaign in Ora

Before you launch, you’ll want to preview Ora’s messaging. Think of this as a way to see how your agent will perform in the wild.

Meagan Glenn avatar
Written by Meagan Glenn
Updated this week

Step 1: Open the campaign preview

Once you've uploaded leads and trained your agent, click "Preview Email Sequence"

Ora will run research and generate personalized messages for each lead. This may take a minute.


Step 2: Click each lead to review messages

Click the lead’s email address to view message options. Scroll to see the full previews.

These examples show how Ora tests different combinations of your inputs (value props, instructions, and research).


Step 3: Approve or edit messages

  • If a message looks good, move to the next one.

  • If it needs changes, click the thumbs down icon and select what needs fixing.

    • Ora will prompt you to update your value props, instructions, or targeting as needed.

Repeat until all messages are reviewed.


Step 4: Double-check your setup

Before launching:

  • Make sure you approve all messages or at least the majority

  • Make sure your value props match your target persona

  • Make sure your instructions reflect your campaign goal

When everything looks good, click "Approve & Continue"


Step 5: Launch your campaign

Choose your sending mode and sender inbox, then click "Launch Campaign."

Ora will start sending emails at your configured daily volume.

Note: Ora ramps up sending gradually to protect deliverability, starting at 17 emails/day and scaling up to 50/day.

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